Saturday, March 28, 2009

Link Building With Social Bookmarking Sites

Everyone knows that building links to your site is essential to getting your site to rank higher in the search engines. The number of backlinks you have to your pages is one of the primary ways for the search engines to judge how popular your site really is. While there are many ways to get links to your sites, one of the best ways is to submit your pages to social bookmarking sites.
There are hundreds of social bookmarking sites on the web today. Most of these sites allow you to create your own public profile and submit your urls to them. An added bonus is that if you submit great content, there is also a possibility that other users might like what you are posting, and also add your links to their profiles as well. This is a great way to take advantage of the viral nature of the web.
One great thing about submitting your urls to these sites is that you can pick your own anchor text for your backlinks. This is done by writing a good title for your submission. As you may know, the anchor text is an important factor in ranking well with the search engines. Also, most of these sites support the concept of tags, which allows you another place to add in all the keywords relevant to your site.
Creating a profile and submitting your pages to each site can be a very time consuming task. To help with this process, there are several free sites like socialmarker.com that can help you bookmark your site. If you're willing to pay a little bit of money, you should also check out a program like Bookmarking Demon. BookmarkingDemon is a desktop program that makes it very easy to create accounts and submit your urls to the major social-bookmarking sites.
Since there are so many social bookmarking sites, you probably want to be a little selective in choosing which sites to submit to. One thing to look for is to see if a particular site will give you do-follow links. A lot of the popular ones have a high pagerank so if they are do-follow, then you'll get a certain amount of link-juice passed onto your own site. If the site's links are no-follow, then it's probably not worth your time. Also, make sure that you are not blatantly obvious with submissions of your own pages. This is where a program like BookmarkingDemon comes in handy as it has some innovative features to minimize the appearance of self promotion.
As you can see, submitting your pages on social bookmarking sites should be an essential part of your linkbuilding campaign. It is an easy way to get a lot of backlinks pointing back to your site and will definitely help your site's rankings in the search engines.

No comments: